Papa Gino's

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Papa Gino's
Private company
Industry Restaurants
Founded Boston, Massachusetts (October 23, 1961)
Founder Michael Valerio
Helen Valerio
Headquarters Dedham, Massachusetts, United States
Number of locations
156
Area served
New England
Key people
Mark DeBlois, CEO
Products Fast food
Italian-American cuisine
Pizza
Subs
Pasta
Revenue US$ 200 million (2004 estimate from Hoover's, Inc.)
Parent Papa Gino's Holdings Corporation, LLC
Slogan "Pizza at its Best", "It's Papa Time"
Website papaginos.com

Papa Gino's, Inc. is a restaurant chain based in Dedham, Massachusetts[1] specializing in American-style pizza along with pasta, subs, salads, and a variety of appetizers. There are over 150 Papa Gino's locations in Connecticut, Maine, Massachusetts, New Hampshire, and Rhode Island.

History

Papa Gino's originated in East Boston, Massachusetts as a single location named "Piece O' Pizza," which opened in 1961. In 1968, the owners, Helen and Michael Valerio, changed the name to "Papa Gino's" and began expanding the business to multiple locations.[2]

In 1997 Papa Gino's bought D'Angelo Sandwich Shops, another Massachusetts-based fast-food outlet, specializing in sandwiches, from prior owner Yum! Brands (then known as Pepsico Inc.'s Pizza Hut unit).[3]

Plans for expansion beyond New England were announced in early 2005, with franchisees securing the rights to develop locations in New York, Pennsylvania, Virginia and Florida.[4] A few months later, executives of the holding corporation bought out the company.[5]

Changes to the restaurants over the years include removal of the salad bar and the addition of self-service beverage bars and take-out counters. Many visual elements remain such as the gingham-printed laminated tables, light oak wood finishes, and pizzas made in full view of customers.[6]

Advertising

Since the late 1990s, the chain has entered a corporate sponsorship agreement with the Boston Red Sox and New England Patriots, as well as individual players with the teams such as current Red Sox DH David Ortiz. Patriots linebacker Tedy Bruschi replaced kicker Adam Vinatieri as pitchman in fall 2006 after Vinatieri was signed by the Indianapolis Colts.[7]

Papa Gino's and participating D'Angelo's have also started a Customer Loyalty program in which customers sign up for a free loyalty card and are rewarded with points (each point is $1 spent) that convert to dollars, at 50 points equals $5, for dining at either of the two chains.

See also

References

  1. "Contact Us." Papa Gino's. Retrieved on September 2, 2014. "600 Providence Highway Dedham, MA 02026 "
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External links