Daniel Siboni
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| Daniel Siboni | |
|---|---|
| Born | Daniel Siboni June 2, 1959 Rabat, Morocco |
| Nationality | French |
| Known for | Photography |
Daniel Siboni (born June 2, 1959) is a French photographer who has been recognized over the last 30 years[1] for his artistic accomplishments in interior architecture, fashion photography and[2] street photography. His work in fashion photography has included numerous covers for ‘’Elle’’ Magazine throughout 2004, 2005 and 2006, ‘’Dior’’ advertisements, Chanel, Levis, ‘’Vogue’’ as well as ad campaigns for designers such as Christian Audigier, Elite Model’s Fashion, 7 for All Mankind, Marisa K, Faust (Summer 2004), Monahmour, Seven7 jeans, Lee Cooper, Cointreau, Le Printemps, Collette Dinigan, Christian Lacroix, Keita Maruyama and many more.
Siboni’s fine art photography has been shown in such venues as the National Portrait Gallery in London, the Art Basel Miami show “In Fashion ‘07” and the “Year of Fashion” – so designated by the Photography Institute of New York for 2009. His fine art work has been said to incorporate a unique view of fashion, sometimes with a gritty, immediate urban feel, but also full of energy and irony. He has been quoted as saying: "I walk in major cities, I shoot its streets, sidewalks, walls, stores windows, billboard, magazine covers, news stands, anything that captures a moment, the present. The juxtaposition and clash of big cities architecture, street art, fashion and advertising over exposing our modern icons creates a global urban art that reflects our time.”
Biography
Early Life and Education
Siboni was born in Rabat, Morocco and raised in one of Paris’ most artistic areas "Place de la Victoire" (the victory place), which attracts creative artists from all over the world. Siboni’s passion for photography started at an early age, observing his grandfather David Dahan working in his studio. His grandfather later became a famous photographer in Morocco and Israel.
At age 15, Siboni participated in a young photography competition in Paris sponsored by "La ville de Paris"". In addition to winning professional photography equipment, his winning photo "City of Paris" was published in different Parisian magazines. At age 24, given his passion for design, he entered the Ecole de Beaux Arts in Paris to study interior architecture.
Career
During his studies, he was recruited to work for a private architectural firm to develop interior design concepts for some of Paris’ most famous restaurants and private homes such as “Drugstore Opera,” “Le Glory Echiqufice,” “Le Chevalier de temple,” “Station de nuit,” “Le Vouvray,” “Les Rois Feneants” ...
After ten years working at a private architectural firm, Siboni decided to launch his own concept restaurant bar, Zinc Bar, in the fashionable 11th arrondissement district of Paris. Attracting a fashion crowd, this successful bar was frequented by top models, magazine fashion editors and fashion designers. It also featured his own photography.
Three months after opening, he was approached by the publisher of Lola Mag, a famous Parisian fashion magazine, to feature one of his photos “New York City.” In 1982 at age 34, he became the director of photography for Lola Mag with responsibility for overseeing the production, coordination and shooting of all magazine covers and fashion spreads.
Two years later, returning to his original love of photography, Siboni opened his own photography studio/gallery “101” Studio Victoire in the place he was raised, “Place de la Victoire”. Inspired by the works of such avant-garde photographers including Richard Avedon, Guy Bourdi, David Belay and Helmut Newton. from this 4,000-square-foot (370 m2) conceptual gallery, he photographed magazine covers for clients such as Marions Nuo, Citizen K, Madame Figaro, as well as catalogs for clients including Levi’s, Le Cppr and Paris’ largest department store Printemps. The gallery also served as an exhibition and even space to launch new product lines from Europe’s most prestigious designers including Chanel and Dior.
In addition to running his gallery, he expanded his international business by launching Eden Productions in Majorca, Spain. Under this company, he traveled the world shooting photography for catalogs and advertising campaigns for clients including ‘’Madame Figaro’’ magazine in New York, ‘’Numero’’ magazine, Da-Nang, 7 For All Mankind and Nicky Hilton in Los Angeles, Victor & Rolf, Levi's, Cointreau in London, Eden Production in Spain, Mayentl in Milan Italy, Prime Time and Le Club de Creator of Beauty in Morocco, Israel, Africa (South Africa, Cameroon and Senegal), Body One in Brazil and RG512 in Thailand.
In 2006 to 2010, Siboni spent several months in New York, Los Angeles, Las Vegas. Inspired his first successful exhibition in the U.S., “Urban City” at the Backdoor Art Gallery on Robertson In Beverly Hills. Melrose Art Gallery in Melrose Place Los Angeles, Artbasel miami 2008,2009,2010 editions.
Daniel has continued to evolve with his latest endeavor, the opening of “Innerspace” which is a concept he created to host galleries and art fair from all over the world. A spacious New York style loft with a mix of French deco in the heart of the Fashion District in Downtown Los Angeles, Innerspace LA is dedicated to the display, entertainment and sharing of art knowledge in an ever-changing environment that is also available for movie production, photo shoots, and art exhibitions. The loft includes one of the only "water bars" in Los Angeles. Innerspace features Siboni’s artwork during the famous Festival de Cannes. He is under the exclusive management of Gilles Bendenoun who is known for his marketing work for legendary jean maker Gerard Guez, one of the originators of the brand Sasson.
At this time Siboni was the photographer for Elite Fashion branding and shot jeans and bags for catalogues and campaigns in Miami.
In 2010, Siboni established and opened for "ELITE MODELING AGENCY" the fashion photography academy in L.A, the academy is designed for the photographer with experience and knowledge in photography. Siboni taught skills ranging from on-set etiquette and professional protocol, to technical knowledge of cameras and lighting as well as the process of casting models and coordinating and working with a creative team.
in 2011 Siboni opened the first US creative space dedicated to fashion and urban photography. Studio on 3rd is an incredible open and light 4,000 square foot space located on West 3rd and La Brea in Los Angeles. The structure of the gallery's interior encourages dialogue among photographers, the audience and the art community.
In June 2014, Daniel Siboni offered his images up for licensing in a worldwide exclusive event. Even though he has taken thousands of photographs of the street art movement in different countries, never before has his work been offered up for licensing. Licensing will give business owners the opportunity to use Siboni’s popular art images on their products, such as apparel, furniture, wall art, electronics accessories, etc.
Street art has exploded in mainstream society in recent years. While some consider graffiti, or street art, vandalism, most others see it as a voice of the people. Recent images of street art have been recognized by art dealers and sold in galleries throughout the world. More and more people come to value street art as a democratic movement.
Currently, the artist is working on developing "Urban Art Corner" a new gallery space concept in Tel Aviv, Israel.
References
- http://www.elitefashionacademyla.com/courses/fashion-photography-schools
- http://www.fineartmagazine.com/!trash/fashion_in_hard_times/gallery_without_walls
- http://www.reuters.com/article/2011/06/02/idUS214800+02-Jun-2011+PRN20110602
- http://www.studioon3rd.com
- http://danielsiboni.viewbook.com/
