John Baskerville

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John Baskerville
John Baskerville (1706–1775) by James Millar.jpeg
Baskerville in later life, oil on canvas by James Millar.
Born 28 January 1707 (baptised)
Wolverley, England
Died 8 January 1775 (age 68)
Easy Hill, Birmingham, England
Monuments Industry and Genius
Occupation Manufacturer, printer and type designer

John Baskerville (baptised 28 January 1707 – 8 January 1775) was an English businessman, in areas including japanning and papier-mâché, but he is best remembered as a printer and type designer.[1][2][3]


Baskerville was born in the village of Wolverley, near Kidderminster in Worcestershire and baptised on 28 January 1706 OS (1707 NS) at Wolverley church.[4][5] Baskerville established an early career teaching handwriting and is known to have offered his services cutting gravestones (a demonstration slab by him survives in the Library of Birmingham) before making a considerable fortune from the manufacture of lacquerwork items (japanning).

He practised as a printer in Birmingham, England. Baskerville was a member of the Royal Society of Arts, and an associate of some of the members of the Lunar Society. He directed his punchcutter, John Handy, in the design of many typefaces of broadly similar appearance. In 1757, Baskerville published a remarkable quarto edition of Virgil on wove paper, using his own type. It took three years to complete, but it made such an impact that he was appointed printer to the University of Cambridge the following year.[6]

A modern sample of the Baskerville typeface

John Baskerville printed works for the University of Cambridge in 1758 and, although an atheist,[7][8] printed The Book of Common Prayer in 1762,[9][10] and a splendid folio Bible in 1763. His typefaces were greatly admired by Benjamin Franklin, a fellow printer.[11] Baskerville's work was criticised by jealous competitors and soon fell out of favour, but since the 1920s many new fonts have been released by Linotype, Monotype, and other type foundries – revivals of his work and mostly called 'Baskerville'. Emigre released a popular revival of this typeface in 1996 called Mrs Eaves, named for Baskerville's wife, Sarah Eaves.[12] Baskerville's most notable typeface Baskerville represents the peak of transitional type face and bridges the gap between Old Style and Modern type design.[13][14][15]

Baskerville also was responsible for significant innovations in printing, paper and ink production. He worked with paper maker James Whatman to produce a smoother whiter paper which showcased his strong black type.[16] Baskerville also pioneered a completely new style of typography adding wide margins and leading between each line.[17]

Death and interments

Baskerville died in January 1775 at his home, Easy Hill. He requested that his body be placed

in a Conical Building in my own premises Hearetofore used as a mill which I have lately Raised Higher and painted and in a vault which I have prepared for It. This Doubtless to many may appear a Whim perhaps It is so—But it is a whim for many years Resolve'd upon, as I have a Hearty Contempt for all Superstition the Farce of a Consecrated Ground the Irish Barbarism of Sure and Certain Hopes &c I also consider Revelation as it is call'd Exclusive of the Scraps of Morality casually Intermixt with It to be the most Impudent Abuse of Common Sense which Ever was Invented to Befool Mankind.[1]

However, in 1821 a canal was built through the land and his body was placed on show by the landowner until Baskerville's family and friends arranged to have it moved to the crypt of Christ Church, Birmingham. Christ Church was demolished in 1897 so his remains were then moved, with other bodies from the crypt, to consecrated catacombs at Warstone Lane Cemetery.[7] In 1963 a petition was presented to Birmingham City Council requesting that he be reburied in unconsecrated ground according to his wishes.[18]


In the 1930s, Baskerville House was built on the grounds of Easy Hill.

In 1947, BBC radio broadcast a radio play about his burial, named Hic Jacet: or The Corpse in the Crescent by Neville Brandon Watts. The original recording was not preserved but a performance was staged by students at the Birmingham School of Acting in 2013 at the Typographic Hub Centre of Birmingham City University.[19][20] A copy of the script is in the Norman Painting Archives at the University of Birmingham.[19]

Industry and Genius, 1990, by David Patten, sculpture in Centenary Square

A Portland stone sculpture of the Baskerville typeface, Industry and Genius, in his honour stands in front of Baskerville House in Centenary Square, Birmingham. It was created by local artist David Patten in 1990.[21]


Some examples of volumes published by Baskerville.

See also


  1. 1.0 1.1 Mosley, James (2004). "Baskerville, John (1706–1775)". Oxford Dictionary of National Biography. Oxford University Press. Retrieved 17 November 2014.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  2. Benton, Josiah (2014). John Baskerville : type-founder and printer, 1706 -1775. [S.l.]: Cambridge Univ Press. ISBN 9781108076227. Retrieved 10 December 2015.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  3. Robert Dodsley (22 January 2004). The Correspondence of Robert Dodsley: 1733-1764. Cambridge University Press. pp. 144–6. ISBN 978-0-521-52208-3.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  4. "John Baskerville: Timeline". Typographic Hub. Birmingham City University. Retrieved 3 February 2018.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  5. Mosley, James (1963). "English Vernacular". Motif. 11: 3–56.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  6. Lyons, Martyn. (2011). Books: A living history. Los Angeles, CA: Getty Publications. pp. 111
  7. 7.0 7.1 "Printer's Reburial Demanded". The Times (55645). 9 March 1963. p. 6.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  8. Curtis, Thomas (1833). The existing monopoly an inadequate protection of the authorised version of scripture. London: Effingham Wilson et al.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  9. The Book of Common Prayer. printed 1762, John Baskerville. Church of England. 1662. p. 4.CS1 maint: others (link)<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  10. "The Book of Common Prayer (1662) As printed by John Baskerville". Church of England.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  11. Benjamin Franklin (1840). The Works of Benjamin Franklin: Containing Several Political and Historical Tracts Not Included in Any Former Edition, and Many Letters, Official and Private, Not Hitherto Published; with Notes and a Life of the Author. Hillard, Gray. pp. 212–5.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  12. "Baskerville revisited". Print. 50: 28D. 1996.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  13. Meggs, Philip B., Purvis, Alston W. "Graphic Design and the Industrial Revolution" History of Graphic Design. Hoboken, N.J: Wiley, 2006. p.122.
  14. Johnson, Alfred F. (1930). "The Evolution of the Modern-Face Roman". The Library. s4-XI (3): 353–377. doi:10.1093/library/s4-XI.3.353.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  15. Eliason, Craig (October 2015). ""Transitional" Typefaces: The History of a Typefounding Classification". Design Issues. 31 (4): 30–43. doi:10.1162/DESI_a_00349. S2CID 57569313.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  16. Baker, Anne Pimlott (23 September 2004). "Whatman, James (1702–1759), paper maker". Oxford Dictionary of National Biography (online ed.). Oxford University Press. doi:10.1093/ref:odnb/40776.CS1 maint: ref=harv (link)<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles> (Subscription or UK public library membership required.)
  17. Sutton, James; Bartram, Alan (1988). An Atlas of Typeforms. Wordsworth Editions. p. 59. ISBN 978-1-85326-911-0.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  18. "Petition Presented For Printer's Reburial". The Times (55648). 13 March 1963. p. 5.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  19. 19.0 19.1 "Baskerville Society: Hic Jacet or The Corpse in the Crescent". Typographic Hub. Archived from the original on 8 December 2013.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  20. "A rare revival of a macabre story". Birmingham Mail. Retrieved 9 October 2017.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  21. "Industry and Genius". Archived from the original on 29 August 2008. Retrieved 23 July 2009.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  • Benton, Josiah Henry (1914). John Baskerville: Type-founder and Printer, 1706–1775. Boston: The Merrymount Press.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  • Gaskell, Philip (1973). John Baskerville: A Bibliography. Paul P. B. Minet. ISBN 978-0-85609-029-5.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  • Pardoe, Frank Ernest (1975). John Baskerville of Birmingham Letter-Founder and Printer. London: Frederick Muller, Ltd.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  •  Chisholm, Hugh, ed. (1911). [ "Baskerville, John" ] Check |ws link in chapter= value (help). Encyclopædia Britannica (11th ed.). Cambridge University Press.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  • ARCHER-PARRÉ, Caroline & Malcom DICK (Editors), JOHN BASKERVILLE: Art and industry of the enlightenment. Liverpool: Liverpool University Press, 2017. 8vo, (240x160mm), xviii,269p

External links