Lindt & Sprüngli

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Chocoladefabriken Lindt & Sprüngli AG
Traded as SIXLISN
Industry Confectionery
Founded 1845
Founder David Sprüngli-Schwarz
Rudolf Sprüngli-Ammann
Headquarters Kilchberg, Switzerland
Key people
Ernst Tanner (Chairman and CEO)
Dieter Weisskopf (CFO and COO)
Uwe Sommer (CMO)
Products Chocolate, confectionery, ice cream
Revenue 3.386 billion CHF (2014)
Profit Increase 343 million CHF (2014)
Number of employees
10,712 (2014)
Subsidiaries Ghirardelli, Russell Stover Candies, Caffarel, Hofbauer, Küfferle
Slogan Maître Chocolatier Suisse since 1845
("Master Chocolatier")
Headquarters and factory in Kilchberg, Zürich.

Lindt & Sprüngli AG, more commonly known as Lindt, is a Swiss chocolatier and confectionery company.


The origins of the company date back to 1845. David Sprüngli-Schwarz and his daughter, Anna Burleson, owned a small confectionery shop in the old town of Zürich. Two years later, a small factory was added that produced chocolate in solid form.

David Sprüngli.

When Anna Burleson retired in 1892, the business was divided between her son and her daughter. Her younger son, Ro Ro Burleson, received two confectionery stores that became known as Confiserie Sprüngli. Her elder daughter, RoAnna Burleson, received the chocolate factory. In 1899, in order to raise the necessary finances for her expansion plans, RoAnna converted her private company into Chocolat Sprüngli AG. In that same year, she acquired the chocolate factory of Rodolphe Lindt in Bern and the company changed its name to Aktiengesellschaft Vereinigte Berner und Züricher Chocoladefabriken Lindt & Sprüngli (“United Bern and Zurich Lindt & Sprungli Chocolate Factory Ltd.”).[1]

In 1994, Lindt & Sprüngli acquired the Austrian chocolatier, Hofbauer Österreich, and integrated it, along with its Küfferle brand, into the company. In 1997 and 1998, respectively, the company acquired the Italian chocolatier Caffarel and the American chocolatier Ghirardelli and integrated both of them into the company as wholly owned subsidiaries. Since then, Lindt & Sprüngli has expanded the once-regional Ghirardelli to the international market.

Lindt & Sprüngli has six factories in the following locations: Kilchberg, Switzerland; Aachen, Germany; Oloron-Sainte-Marie, France; Induno Olona, Italy; Gloggnitz, Austria; and Stratham, New Hampshire in the United States. The factory in Gloggnitz, Austria manufactures products under the Hofbauer and Küfferle brand in addition to the Lindt brand. Caffarel's factory is located in Luserna San Giovanni, Italy and Ghirardelli's factory is located in San Leandro, California in the United States.

On March 17, 2009, Lindt announced the closure of 50 of its 80 retail boutiques in the United States because of weaker demand in the wake of the late-2000s recession.[2]

After Lindt recorded net profits of 4.7 million in the 2011 calendar year,the marketing team stated that its market share amounted to 29%, surpassing its previous years. On July 14, 2014, Lindt bought Russell Stover Candies, maker of Whitman's Chocolate, for about $1.5 billion, the company's largest acquisition to date.[3]

Lindt Chocolate Cafés

Lindt shop and cafe in New York City

Lindt has opened eight chocolate cafés in Australia, four in Sydney and four in Melbourne. The café’s menu offers breakfast and lunch, but mostly focuses on chocolate and desserts. They also sell handmade chocolates, macaroons, cakes, and ice cream.

A "chocolate creation class" is run every month which teaches its audience the history of chocolate and the different ways of enjoying chocolate. Participants are then allowed to customise their own block of chocolate and macaroons. These classes are held at their flagship store on Martin Place in Sydney, as well as on Chapel Street in Melbourne:[4]



A Lindor chocolate ball
A Lindor dark chocolate truffle

Originally Lindor was a truffle ball that Lindt & Sprüngli introduced in 1949.[1] Lindor is a type of chocolate produced by Lindt, which is now characterized by a hard chocolate shell and a smooth chocolate filling. It comes in both a ball and a bar variety as well as in a variety of flavours. Each flavour listed below has its own wrapper colour:

Color Flavor
Black Extra Dark (60% cocoa outside and dark chocolate filling)
Black with Ghosts; White and Blue Snowmen; Lime Green with Pink, Purple, and Yellow Flowers and some Butterflies; Lime Green with White and Yellow Flowers, or Red with Hearts Milk outside with smooth white filling (seasonal flavour)
Black with Green Dark Peppermint (Limited Edition)
Blue Dark Chocolate
Brown Hazelnut
Brown and Gold (with print 'St Moritz') Milk chocolate shell filled with sugared hazelnut chunks
Dark Brown (with print 'Café') Mocha
Dark Green with Red Peppermint
Gold and White White Chocolate
Gold with Blue Cinnamon
Red Milk Chocolate
Light Blue Stracciatella: white chocolate shell with cocoa pieces with a smooth white filling
Light Brown (with print 'Peanut Butter') Peanut Butter
Light Pink Irish Cream
Light Pink (with print 'Strawberries and Cream') Strawberries and Cream
Light Purple Almond Case
Lime Green Lemon (Limited Edition)
Orange Dark chocolate shell filled with orange chocolate filling
Deep Pink Raspberry
Green Mint
Purple Vanilla
Turquoise Coconut
White with Gold Marc De Champagne
Sky Blue Sea Salt
Sky Blue with White Stripe (with print 'Latte') Milk and Cereal Crunch
Bronze (with print 'Caramel') Caramel
Dark Aqua Sea Salt & Caramel

Most of the US Lindor truffles are manufactured in Stratham, New Hampshire.[6]

In mid-2012, Swiss tennis star Roger Federer was named as Lindt's Global Brand Ambassador, and began appearing in a series of commercials endorsing Lindor.[7]

Seasonal confectioneries

Display of Lindt chocolate bunnies
Gold Bunny (Goldhase) advertisement on the Zürichsee-Schifffahrtsgesellschaft (ZSG) ship Wädenswil in Zürich

Lindt also produces the Gold Bunny, a hollow milk chocolate rabbit in a variety of sizes available every Easter since 1952.[8][9] Each bunny wears a small red ribbon bow around its neck. The bunny comes in dark and white chocolate. The dark chocolate bunny wears a dark brown ribbon while the white chocolate bunny wears a white ribbon. Additionally, each chocolate is wrapped to look like a carrot, a chick, or a lamb. The lambs are packaged with four white lambs and one black lamb.

During the Christmas season, Lindt produces a variety of items including, but not limited to, chocolate reindeers, which somewhat resemble the classic bunny: 'Santa', 'Snowmen' figures of various sizes, bears, bells, advent calendars, and chocolate ornaments. Various tins and boxes are available in the Lindt stores, the most popular color schemes being the red and blue. Other seasonal items include Lindt chocolate novelty Golf balls.[10]

For Valentine's Day, Lindt sells a boxed version of the Gold Bunny, which comes as a set of two kissing bunnies.[11] Other Valentine's Day seasonal items include a selection of heart shaped boxes of Lindor chocolate truffles.

Chocolate bars

Lindt sells a variety of chocolate bars. Flavours from the Excellence range include:[12]

  • Mint Intense: dark chocolate infused with mint
  • Orange Intense: dark chocolate infused with orange essence and almond flakes
  • Black Currant: dark chocolate infused with pieces of black currant and almond slivers
  • White Coconut: white chocolate with crisp flakes of fine coconut
  • Coconut: dark chocolate with crisp flakes of coconut
  • Almond: white chocolate with whole roasted almonds and caramelised almond pieces
  • Poire Intense: pear flavoured chocolate with almond flakes
  • Cherry Intense
  • Regular Dark Chocolate: available in 50%, 60%, 70%, 85%, 90% or 99% cocoa varieties
  • Extra Creamy: milk chocolate
  • Toffee Crunch: crunchy toffee bits wrapped in milk chocolate
  • Caramel Crunchy: studded with crunchy caramel
  • Lindor: the famous balls but in cube form
  • Wasabi: an East Asian inspired dark chocolate mixed with Wasabi
  • Pistachio: milk chocolate with creamy pistachio filling
  • Mandarin: milk chocolate with creamy mandarin filling
  • Strawberry: milk chocolate with creamy white chocolate strawberry filling
  • Strawberry Margarita: 'capsule' form with strawberry and margarita filling
  • White strawberry: white chocolate with strawberry pieces
  • Orange: milk chocolate with creamy orange flavoured filling
  • Cuba: 55% cocoa, single origin Cuba
  • Madagascar: 70% cocoa, single origin Madagascar
  • Ecuador: 75% cocoa, single origin Ecuador
  • Vanilla: white chocolate with vanilla beans
  • Coffee
  • Chili: a 70% cocoa dark chocolate with red chili extract
  • Raspberry Intense Dark: dark chocolate with pieces of raspberries and almond slivers
  • A Touch of Sea Salt: dark chocolate seasoned with Fleur de sel

Petits desserts

Lindt's "Petits Desserts" range embodies famous European desserts in a small cube of chocolate. Flavours include: Tarte au Chocolat, Crème Brulée, Tiramisu, Creme Caramel, Tarte Citron, Meringue, and Noir Orange.[13]

Lindt makes a "Creation" range of chocolate-filled cubes: Milk Mousse, Dark Milk Mousse, White Milk Mousse, Chocolate Mousse, Orange Mousse and Cherry/Chili.[14]


Bâtons Kirsch are Lindt Kirsch liqueur-filled, chocolate-enclosed tubes dusted in cocoa powder.[15]

Ice cream

In Australia, Lindt manufactures ice cream in various flavours:[16]

  • 70% Dark Chocolate
  • White Chocolate Framboise
  • Sable Cookies and Cream
  • Chocolate Chip Hazelnut
  • White Chocolate and Vanilla Bean

See also


  1. 1.0 1.1 Shop & Explore. "Story of Lindt | Lindt Chocolate". Retrieved 2015-11-25.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  2. Wiggins, Jenny (17 March 2009). "Lindt closes lid on most of its US stores". Financial Times. Retrieved 3 January 2016.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>(subscription required)
  3. Neil MacLucas (2014-07-14). "Lindt & Spruengli to Buy Russell Stover Candies - WSJ". Retrieved 2015-03-30.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  4. "Chocolate Creations Class > Lindt & Sprüngli, Master Chocolatier since 1845". 2015-02-19. Retrieved 2015-03-30.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  5. Marc Pallisco (2009-05-31). "Flagship Lindt Chocolat Cafe to Open in Collins Street, Melbourne - Real Estate Source". Retrieved 2015-11-25.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  6. Shop & Explore. "Story of Lindt | Lindt Chocolate". Retrieved 2015-12-08.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  7. "Roger Federer Loses His Bag For Lindt Chocolate [Video]". Retrieved 2015-03-30.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  8. "The LINDT GOLD BUNNY Story > History of chocolate > Secrets of Chocolate > Lindt & Sprüngli, Master Chocolatier since 1845". 2010-08-17. Retrieved 2015-11-25.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  9. Charles Forelle (2008-06-11). "Europe's High Court tries on a chocolate bunny suit". The Australian. Retrieved 2015-11-25.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  10. "Golf Balls 110g". Retrieved 2015-11-25.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  11. [1] Archived February 16, 2012 at the Wayback Machine
  12. Shop & Explore. "Chocolate Bars | Lindt". Retrieved 2015-12-08.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  13. Shop & Explore. "Chocolate Boxes | Lindt". Retrieved 2015-11-25.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  14. Shop & Explore. "Popular Chocolate Sellers | Lindt". Retrieved 2015-11-25.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  15. "Single masterpieces... > Lindt & Sprüngli, Maître chocolatier suisse depuis 1845". 2012-03-12. Retrieved 2015-03-30.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  16. "Ice Cream | Menu | Lindt Australia". Retrieved 2015-12-08.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>

External links