Mamas & Papas

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Mamas & Papas
Private Limited Company
Industry Retail
Founded 1981
Headquarters Colne Bridge Road, Huddersfield, West Yorkshire, HD5 0RH
Key people
David Scacchetti, Luisa Scacchetti
Products Pushchairs, Buggies, Car Seats, Toys, Nursery Furniture
Number of employees
c. 1,000
Website www.mamasandpapas.com

Mamas & Papas is a UK-based retailer and manufacturer supplying prams, pushchairs, baby products, furniture and maternity wear. It was established in Huddersfield in 1981 by Italian entrepreneurs David and Luisa Scacchetti and has grown as a family business to become one of the UK’s top nursery brands.

M&P have over 60 stores in the UK & Ireland with a growing number of franchise stores in the Middle East, Far East, North America, South America and Taiwan. Between 10 and 13% of business comes from abroad. They featured in an episode of Britain's Next Top Model, Cycle 3, in which the girls posed with babies for a catalogue shoot.

Mamas & Papas now has an annual turnover of £135.2million and 87 stores worldwide.

History

Starting in 1981, we wanted a better class of baby products; focussing on innovation and style. From a single shop to a world-wide brand; we create inspiring products to make your life easier. First founded by Luisa and David Scacchetti, new parents who wanted better, we continue to grow. Now their daughters are shaping the business, using their parenting experiences to influence everything we do.

There aim is to listen to parents. Their feedback informs every one of their creations. That’s why we get them to trial all our products before we release them, so you know if it’s good enough for them; it’s good enough for you.

They are the only baby brand with an on-site UK accredited Test Lab; meaning all our products are rigorously assessed for safety, making sure they hold up to everything you and your little one throw at them. With 37 stores and over 100 specially selected stockists in the UK, we’re never far from you. Our friendly staff are always on-hand for free Personal Shopping appointments, so come feel part of the family.

Models

Mamas & Papas make a wide variety of pushchairs, prams and car seats, all made in Italy.

In the 2000's they launched the successful but, pricey Ultima Travel System retailing at around £499 or £7.99 for the three part system, it was available with removable car seat, buggy and pram top, which could be used as carry seats, cradles and car seats on their own.

It was described by Mum'snet as "Big, versatile and not exactly cheap, a luxurious, quality travel solution.".

References

"Mamas & Papas: My, how you've grown!", Independent, June 5, 2007

[1], Yorkshire Determination and Italian Design - It's a winning combination, Independent, July 11, 2011

"Mamas & Papas: David and Luisa Scacchetti", Growing Business, 25 July 2011

"Mamas & Papas Taiwan" official website, 10 Jan 2016