Popeye (magazine)
Editor in Chief | Takahiro Kinoshita |
---|---|
Categories | Men's fashion magazine |
Frequency | Monthly |
Publisher | Magazine House Ltd. |
Year founded | 1976 |
Country | Japan |
Based in | Tokyo |
Language | Japanese |
Website | Popeye |
Popeye is a monthly fashion and men's magazine based in Tokyo, Japan. It is one of the oldest magazines featuring articles about men's fashion. Its tagline is “Magazine for City Boys”.[1][2] The magazine is considered to be the Japanese version of Nylon magazine.[3]
History and profile
Popeye was started in 1976 as a male version of an an, a women's magazine.[1][4][5] The publisher is Magazine House Ltd., a Tokyo based publishing company.[6][7] The company, which is also the founder of the magazine, was formerly named Heibun Shuppan.[8] The magazine was formerly published on a biweekly basis.[9] It is now published on a monthly basis.[6] It focuses on fashion[1] and its content mostly is about clothes, bags, shoes and accessories.[10] It targets young educated urban men.[6] Takahiro Kinoshita is the editor-in-chief of the magazine, which was redesigned in 2012.[2]
Popeye has several sister publications, including an an, Brutus and Croissant.[6] In 2013 the magazine and Brutus received best magazine award.[11]
In 1999 Popeye's circulation was 220,000 copies.[12]
References
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