Smarties (tablet candy)

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This article is about the confectionery distributed in the United States. For the internationally distributed chocolate confectionery, see Smarties. For other uses, see Smarties (disambiguation).
Smarties
File:Smarties-US.jpg
Product type Confectionery
Owner Smarties Candy Company
Country United States
Introduced 1949
Markets Worldwide
Website www.smarties.com

In the United States, Smarties are a type of tablet candy produced by Smarties Candy Company, formerly known as Ce De Candy Inc., since 1949.[1][2][3][4][5] Smarties are produced in factories in both Union Township, New Jersey, and Newmarket, Ontario.[2] The candies distributed in Canada are marketed as Rockets, to avoid confusion with internationally distributed Nestlé Smarties.[2][6] The New Jersey factory produces approximately 1 billion rolls of Smarties annually,[7] with the company producing over 2.5 billion of them total in a year.[8][9][6]

One individual candy is a biconcave disc in shape, with a diameter of roughly 1 cm and a height of roughly 4 mm. Larger ones have a diameter of 2.5 cm and are about 6 mm thick. Smarties come in combinations of colors within their wrapped rolls; these include white and pastel shades of yellow, pink, orange, purple, and green.[10] Each color's flavor is different. They are usually packaged as a roll of 15 candies.[8][2] Smarties candies are peanut-free, gluten-free, fat-free and dairy-free.[8][1] All Smarties candies are free of animal products and are thus suitable for vegans.[11]

History

After World War I, the Dee family bought pellet machines and repurposed them to make candy.[6][1] This gave the candy its resemblance to tablet-style pills in shape and texture.[6] When sugar prices spiked in the 1970s, Ce De Candy switched from sucrose to dextrose.[6] In the 1990s, the Dee family purchased the website smarties.com.[8]

In 2004, Ce De Candy Co., Inc., in conjunction with Rock The Vote, manufactured 500,000 special edition Smarties with "Rock the Vote" on the wrapper.[12] A 3.5-ounce Theater box was released in 2009, with a retro look on the boxes.[13] In 2011, Ce De Candy Company, Inc. changed its name to Smarties Candy Company.[2] In August 2011, amid customer inquiries about the candy being vegan, co-owner of the company, Liz Dee, who was vegan, confirmed that Smarties were vegan.[14]

Ingredients

File:Smarties Rolls.JPG
Smarties Rolls

Ingredients in Smarties candies are dextrose, citric acid, calcium stearate, artificial flavors, colors.[15] There are 25 calories and six grams of sugar in a roll of Smarties.[10][8]

Flavors

Each package contains an assortment of pastel colors, including white, yellow, pink, green, purple, and orange.[10] The flavor of each color is as follows; white is orange cream, yellow is pineapple, pink is cherry, green is strawberry, purple is grape, and orange is orange.[10][16][17] Smarties Candy Company also produces "X-treme sour" and "tropical" varieties of Smarties[16][18] as well as lollipops in three sizes. In October 2015, the company launched Smarties 'n creme, which are quarter-sized candy tablets with smartie flavor on one side and cream flavor on the other.[8][1]

See also

Notes

  1. ↑ 1.0 1.1 1.2 1.3 Lua error in package.lua at line 80: module 'strict' not found.
  2. ↑ 2.0 2.1 2.2 2.3 2.4 Lua error in package.lua at line 80: module 'strict' not found.
  3. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  4. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  5. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  6. ↑ 6.0 6.1 6.2 6.3 6.4 Lua error in package.lua at line 80: module 'strict' not found.
  7. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  8. ↑ 8.0 8.1 8.2 8.3 8.4 8.5 Lua error in package.lua at line 80: module 'strict' not found.
  9. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  10. ↑ 10.0 10.1 10.2 10.3 Lua error in package.lua at line 80: module 'strict' not found.
  11. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  12. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  13. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  14. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  15. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  16. ↑ 16.0 16.1 Lua error in package.lua at line 80: module 'strict' not found.
  17. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  18. ↑ Lua error in package.lua at line 80: module 'strict' not found.

Further reading

External links

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