The Co-operative Electrical

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The Co-operative Electrical
Subsidiary undertaking
Industry Electronic commerce
Products Electrical appliances
Parent The Co-operative Group
Website coop.co.uk/electrical

Co-op Electrical is the trading name of Co-operative E-Store Limited, a wholly owned subsidiary of The Co-operative Group, based in Manchester.[1] Established in 2001, customers can earn a share of the profits in proportion to purchases through The Co-op Membership scheme.

The business has a customer satisfacton rating of 98%.[2] In 2015 Co-op Electrical became the first retailer to start selling it's extended warranties at cost price after they gained a reputation for being poor value for money, with many other retailers having aggressively sold warranties with high profit margins. [3]

Operations

Major appliances and large-screen televisions (40" and above) are delivered from distribution centres in Barnsley, Selkirk and Luton, free of charge, and can arrive next day. Customers select a preferred delivery date when placing smaller orders; the carrier then contacts them via text message on the morning of delivery to provide a 60 minute time slot.[4] Co-op Electrical operates a partnership scheme with over 100 credit unions, which offer loans to finance the purchases.[5]

Membership

Members of The Co-operative Group and participating regional societies earn one membership point for every £1.00 spent at Co-op Electrical. Points are converted into dividend at a rate agreed annually by the Board.[6]

References

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External links

  1. Registered under the Industrial and Provident Societies Act 1965, No. 29166R
  2. http://www.feefo.com/reviews/Cooperative-Electrical/?internal=true&id=132169&pop=1
  3. http://www.coopelectricalshop.co.uk/eStore/Content/Warranties-Information
  4. Product Delivery/ Clear Pricing Policy Co-op Electrical (retrieved 27 August 2013)
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  6. The Co-operative Membership The Co-operative Group (retrieved 27 August 2013)