UKTV Bright Ideas

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UKTV Bright Ideas
Logo of UKTV Bright Ideas
UKTV Bright Ideas logo used from 2004 to 2007.
Launched 15 January 2003
Closed 14 October 2007
Owned by UKTV
(BBC Worldwide/Virgin Media)
Formerly called UK Bright Ideas (2003-2004)
Replaced by Dave (On Freeview)
discontinued (On Sky and Virgin Media)
Availability
(at time of closure)
Terrestrial
Freeview Channel 19
Satellite
Sky Digital Channel 269
Cable
Virgin Media Channel 263
Tiscali TV Channel 41

UKTV Bright Ideas was a digital television channel broadcast in the United Kingdom, which was part of the UKTV family of channels. The channel broadcast a variety of programmes, often originally aired on UKTV Style, UKTV Food and UKTV Gardens, and are thus mainly cookery, DIY and gardening. However, in January 2005, it began showing programmes branded by UKTV Sport, presumably to increase potential audience figures by extending the programme to Freeview viewers.

History

The channel was launched on 15 January 2003 as UK Bright Ideas, initially for the Freeview digital terrestrial television platform, but later expanded to other platforms. Along with the rest of the UKTV network, the "UK" prefix was changed to "UKTV" on 8 March 2004 and it became UKTV Bright Ideas. It timeshared with Ftn, which has since been closed down and replaced with Virgin1 on 1 October 2007.

The channel was available on digital terrestrial television (Freeview), Sky Digital and Virgin Media.

In September 2007 UKTV announced that UKTV Bright Ideas, which only averaged 0.1% of the audience share, would be replaced on Freeview by Dave, as of 15 October.[1]

UKTV Bright Ideas ceased broadcasting on all platforms on 14 October 2007 at 6pm.

Former programming

References

External links

  • The TV Room looks at presentation/branding on the UKTV channels