|Slogan||The News You Can Trust|
|Channels||Digital: 33 (UHF) &
WSAW-DT 7.3 (VHF)
Virtual: 55 (PSIP) &
WSAW-DT 7.3 (PSIP)
|Translators||7.3 (UHF) W42DH-D3 Sayner/Vilas County, WI|
|First air date||July 1, 2015|
|Call letters' meaning||disambiguation of WSAW
("Z" added in honor of former News Director Mark Zelich)
|Sister station(s)||WSAW-TV, WEAU, WMTV|
|Transmitter power||15 kW
72 kW (WSAW-DT3)
373 m (WSAW-DT3)
|Transmitter coordinates||Lua error in Module:Coordinates at line 668: callParserFunction: function "#coordinates" was not found.
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WZAW-LD is the low-powered, Fox-affiliated television station for Central Wisconsin's Northern Highland that is licensed to Wausau. It broadcasts a 720p high definition digital signal on UHF channel 33 (or virtual channel 55.1 via PSIP) from a transmitter, northeast of Nutterville, in unincorporated Marathon County. Owned by Gray Television, the station is sister to CBS affiliate WSAW-TV and the two outlets share studios on Grand Avenue/U.S. 51 in Wausau.
|Channel||Video||Aspect||PSIP short name||Programming |
|55.1||720p||16:9||WZAW-HD||Main WZAW-LD programming / Fox|
Since WZAW transmits at low-power, its signal does not reach Rhinelander or other areas to the north and east (such as Eagle River and Crandon). Therefore, the station is simulcast on WSAW's third digital subchannel in HD to increase its over-the-air broadcasting radius, along with WSAW's Sayner translator, W42DH-D3, which also maps to PSIP channel 7.3.
On July 1, 2015, Gray bought the non-license assets of the market's previous Fox affiliate WFXS-DT (owned by Davis Television, LLC). Due to Federal Communications Commission (FCC) ownership restrictions, Gray established this new low-powered station to become the new Fox affiliate. All of WFXS' program streams including its existing PSIP channel numbering was then moved to WZAW. Subsequently, WFXS ceased broadcasting after nearly sixteen years on-the-air and its studios on North 3rd Street in Wausau were shut down.  
In consenting to the interference that would be caused by WZAW operating under special temporary authority on channel 31 (the same RF channel as WFXS) rather than its licensed channel 33, Davis Television stated that it would return the WFXS license to the FCC for cancellation following the sale.  In August 2015, WSAW launched a prime time newscast on this Fox outlet known as WZAW News at 9. The half-hour broadcast offers direct competition to WAOW's thirty-minute, weeknight-only news airing at the same time on its CW digital subchannel.
- "Gray in 4 New Deals, Closes 3 Earlier Ones". TVNewsCheck. 2015-07-01. Retrieved 2015-07-01.
- Raff, Robert (June 9, 2015). "Interference Consent" (PDF). CDBS Public Access. Federal Communications Commission. Retrieved July 3, 2015.