H5 (French company)

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Industry Graphic design
Founded 1994
Founder Ludovic Houplain and Antoine Bardou-Jacquet
Headquarters Paris, France
Website http://www.h5.fr

H5 is a French graphics and animation studio started in 1996. With Ludovic Houplain's art direction, its work can mostly be found in the fields of music video (visuals for Air, Super Discount, Etienne de Crécy, Le Tone, Alex Gopher, Darkel, Cosmo Vitelli, Demon) and luxury advertising (Dior, Cartier, Hugo Boss, Hermès, Lancôme).

Since 1999, H5 has also worked as a collective of directors. They made their first animated clips (animated typography for Alex Gopher, cartoon for Zebda, digital animations for Super Furry Animals and Playgroup).

H5 made the clips for Röyksopp's "Remind Me" (which won the MTV Europe Award for Best Video in 2002), Massive Attack's "Special Cases", Goldfrapp's "Twist", and a series of advertising campaigns for France and the wider world: Areva, Audi, Citroën, Volkswagen's "Train Fantôme" (1st award Film Cinema, Club of the DA on 2006). H5 is at present represented in France by Addict.

Their first short film, Logorama, was selected at the Week of Criticism at the Cannes Film Festival 2009 and at CineVegas in 2009. The film won the Kodak Prix at Cannes and won the Academy Award for Best Animated Short Film at the 82nd Academy Awards.

In parallel, the work of H5 was presented in numerous exhibitions and festivals, in Paris (National Center of Art and Culture Georges-Pompidou, Paris sleepless night 2007, French National Library, Gallery Anatome), London (Institute of Contemporary Arts, National Museum of Photography[dubious – discuss], British Film Institute), Tokyo (Sendai Mediatheque), Rotterdam (NAI), New York (MoMA) and Los Angeles (Egyptian Theater).

Filmography

Music videos

  • Darkel – At The End Of The Sky. Production Addict 2006.
  • Etienne Daho – Retour à Toi. Production Addict 2003.
  • Goldfrapp – Twist. Production John Payne pour Black Dog Films 2003.
  • Audio Bullys – The Things. Production Philip Tidy pour Black Dog Films 2003.
  • Massive Attack – Special Cases. Production Pete Shuttleworth pour Black Dog Films 2003.
  • Röyksopp – Remind Me. Production John Payne pour Black Dog Films 2002.
  • Sinema – In My Eyes. Production H5 2002.
  • Wuz (Alex Gopher & Demon) – Use Me. Production H5 2002.
  • Air – How Does It Make You Feel. Production Partizan Midi Minuit 2001.
  • Playgroup – Number One. Production Partizan Midi Minuit 2001.
  • Super Furry Animals – Juxtapozed Wit'U. Production Partizan Midi Minuit 2001.
  • Zebda – Oualalaradime. Production Partizan Midi-Minuit 2000.
  • Alex Gopher – The Child. Production Le Village 1999.

Advertising

  • Ecologic – Le recyclage, ça marche. Production H5 2011
  • Areva – Energy. One powerful story. Production Addict 2010.[1]
  • Smart[disambiguation needed] – Cinéma. Production Addict 2010.
  • Celsius – Papillon Tourbillon Mobile Phone. Production H5 2010.
  • Gatorade – G2. Production Addict 2009.
  • Areva – Athlenergy. Production Addict 2009.
  • Total – Les Mots. Production Addict 2008.
  • Toyota – Breath. Production Addict 2008.
  • Volkswagen Touran – Train Fantôme. Production Addict 2007.
  • Cartier – Ballon Bleu. Production H5 2007.
  • Citroën C4 – Ice Skater. Production H5 2006.
  • Toyota Yaris – 1000. Production Addict 2006.
  • Areva – Experts en Energie. Production Addict 2004.
  • Audi A4 S-line – Un Peu Plus Qu'Une A4. Production Addict 2003.
  • Vuitton – Bellaix. Production H5 2003.

Short films

  • Logorama – Production Autour de Minuit / H5 2009.[2]

Exhibitions

Awards

Bibliography

References

  1. ↑ Areva lance une campagne publicitaire à grand spectacle
  2. ↑ Logorama à Cannes

External links

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