Reebok Pump

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Reebok Pump
File:Reebok - the pump.svg
200px
A modern line of Reebok Pump shoes
Product type Footwear
Owner Reebok
Country United States
Introduced November 24, 1989

The Reebok Pump is a line of athletic shoes that was first released on November 24, 1989.[1] It was the first shoe to have an internal inflation mechanism that regulated a unique fitting cushion in the lower and upper tongue to provide locking around the ankle.[2]

History

File:Reebok pump original.jpg
The original Reebok Pump
File:November 24 1989.tif
Reebok Pump 1989

In 1988, Paul Litchfield and Design Continuum, an industrial design firm, partnered to design a shoe that used inflatable chambers that pump-up for a custom fit, the Reebok Pump.[2][3][4] A demo version of the Pump, a customizable inflatable/deflatable high-top shoe, was exhibited at the Sporting Goods Manufacturers' Association in February 1989.[2][4] On November 24, 1989, the first Reebok Pump was released.[1][4] That month, Dominique Wilkins was featured on a television commercial introducing the Reebok Pump.[5] Reebok released the Omni Zone, Twilight Zone and the SXT Pump in 1990.[4] That year, Michael Chang's Court Victory Pumps was launched.[1][5]

In February 1991, Dee Brown inflated his Reebok Pumps in front of a national audience before scoring a title-winning dunk during the NBA Slam Dunk Contest.[3] That year, Pump expanded into cross-training, off-road, golf , walking, aerobics and running shoes.[4] Fullfoot, midfoot, collar, arch, footbed and Dual Chamber support was offered at the time.[2] The pump technology was patented as USPTO #5113599 in May 1992.[3] That year, Shaquille O'Neal was given his own pair of pumps.[3] The Pump Graphlite, a running shoe endorsed by Dan O'Brien and Dave Johnson was released in 1992.[4] That year, the film Juice included a montage of Omar Epps' character trying on different Reebok Pumps before meeting up with Tupac.[1] The Blacktop Model was released in 1991.[5] In 1994, Reebok partnered with Above the Rim, an American drama directed by Jeff Pollack and Tupac to create a full line of shoes named after the movie.[1] That year, the Insta Pump Fury was launched.[2]

John Cena wore Pumps as part of his old-school, hip hop gimmick in 2004.[5] During the NBA All-Star weekend in 2005, Reebok introduced the ATR (Above the Rim) Pump.[6] Allen Iverson, Yao Ming, Steve Francis, Baron Davis and Jerome Williams showcased the ATR Pump during the NBA All-Star Game 2005.[6] In April 2005, the Pump 2.0 was launched.[7] The following year, Allen Iverson's The Answer IX featured the Pump Auto/Off Smart Valve.[5] The system automatically engaged or deactivated depending on performance needs.[5] The Reebok Pump X MLB, an edition paying homage to Shea Stadium and the Yankee Stadium was released in 2008.[5] Reebok released an original reproduction of The Fury in its 'Black/Citron/Red' colorway and 27 additional collaborative design versions of the shoe for its 20th anniversary in 2014.[8] In September 2014, the Keith Haring x Reebok Classic "Crack is Wack" collection Pumps were released.[9] That month, the Reebok Court Victory Pump was re-released.[10]

Collaborations

From 2007 to 2009 Reebok partnered with ALIFE to create shoe designs.[5] Reebok's retro program has collaborated with Rolland Berry, John Maeda, the Commonwealth store in Virginia, Boston's own Bodega, Ubiq in Philadelphia and Atmos in Tokyo.[2] Reebok also worked with Orchard St, a New York based retailer, to create a design for the Reebok Pump Omni Hex Ride.[2] In March 2014, Reebok collaborated with sneaker retailer Limited Edt to celebrate the 20th anniversary of the InstaPump Fury.[11]

25th anniversary

File:Pump It.JPG
Pump It

In 2014, Reebok collaborated with various designers to release the 25th anniversary edition Pumps.[12]

  • VILLA x Reebok Pump Question[12]
  • Bodega x Reebok Pump 25th Anniversary "1989"[13]
  • Sneaker Politics x Reebok Pump[14]
  • hanon x Reebok Pump[15]
  • Kasina x Reebok Pump[16]
  • Titolo x Reebok Pump[17]
  • 24 Kilates x Reebok Pump[18]
  • Social Status x Reebok Pump[19]
  • atmos x Reebok Pump[20]
  • The Footpatrol x Reebok Pump "G.O.A.T"[21]
  • Crossover x Reebok Insta Pump Fury[22]
  • Major x Reebok Pump[23]
  • mita sneakers x Reebok Pump[24]
  • Burn Rubber x Reebok Pump[25]
  • INVINCIBLE x Reebok Pump[26]
  • CNCPTS x Reebok Pump[27]

Styles

File:PumpOmni.JPG
Pump Omni OG 2013 Re-Release
  • Omni Zone
  • Twilight Zone
  • SXT Pump
  • Arsenal
  • The Plateau
  • Battleground
  • Paydirt
  • Omni Zone II
  • Court Victory
  • Pump Graphlite
  • Kamikaze
  • Question
  • Shaqnosis
  • Court Victory II
  • OXT Mid
  • Altus
  • Total Control (Greg Norman)
  • Shaq Attaq
  • D-Time
  • SXT Mid
  • Insta Pump Fury
  • Insta Pump Fury Road
  • Omni Zone III
  • Omni Lite
  • Omni Hex Ride
  • Dual Pump Runner
  • Axt pump

References

  1. ↑ 1.0 1.1 1.2 1.3 1.4 Lua error in package.lua at line 80: module 'strict' not found.
  2. ↑ 2.0 2.1 2.2 2.3 2.4 2.5 2.6 Lua error in package.lua at line 80: module 'strict' not found.
  3. ↑ 3.0 3.1 3.2 3.3 Lua error in package.lua at line 80: module 'strict' not found.
  4. ↑ 4.0 4.1 4.2 4.3 4.4 4.5 Lua error in package.lua at line 80: module 'strict' not found.
  5. ↑ 5.0 5.1 5.2 5.3 5.4 5.5 5.6 5.7 Lua error in package.lua at line 80: module 'strict' not found.
  6. ↑ 6.0 6.1 Lua error in package.lua at line 80: module 'strict' not found.
  7. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  8. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  9. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  10. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  11. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  12. ↑ 12.0 12.1 Lua error in package.lua at line 80: module 'strict' not found.
  13. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  14. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  15. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  16. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  17. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  18. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  19. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  20. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  21. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  22. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  23. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  24. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  25. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  26. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  27. ↑ Lua error in package.lua at line 80: module 'strict' not found.

External links

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