Binge-watching
Binge-watching, also called binge-viewing or marathon-viewing, is the practice of watching television for a long time span, usually of a single television show. In a survey conducted by Netflix in February 2014, 73% of people define binge-watching as "watching between 2-6 episodes of the same TV show in one sitting."[1] Binge-watching as an observed cultural phenomenon has become popular with the rise of online media services such as Netflix, Hulu, and Amazon Video with which the viewer can watch television shows and movies on-demand.[2][3]
History
The idea of assembling several consecutive episodes of a television series in order and watching them in rapid succession originated with the marathon, in which the television stations themselves programmed several hours' worth of reruns of a single series.[citation needed] This practice began in the 1980s[citation needed] and is still popular among subscription television outlets.[citation needed]
The usage of the word "binge-watch" can be traced as far back as the late 1990s, when it was used by circles of television fandoms.[citation needed] It has consisted of watching several episodes of a particular show in a row via DVD sets. Prior to the introduction of the DVD format, it was commonplace to record multiple episodes, or even entire miniseries to videotape to watch later in a single viewing session.[citation needed] The word's usage was popularized with the advent of on-demand viewing and online streaming. In 2013, the word "exploded" into mainstream use when Netflix started releasing episodes of its serial programming simultaneously.[4] 61% of the Netflix survey participants said that they binge watch regularly.[1]
In November 2015, the Collins English Dictionary chose the word “binge-watch” as the word of the year.[5]
Cultural impact
Actor Kevin Spacey used the 2013 MacTaggart Lecture to implore television executives to give audiences "what they want, when they want it. If they want to binge then we should let them binge". He went on to claim that high quality stories will retain audience's attention for hours on end, and may reduce piracy.[6] Binge watching "complex, quality TV" such as The Wire and Breaking Bad has been likened to reading more than one chapter of a novel in one sitting, and is viewed by some as a "smart, contemplative way" of watching TV.[7]
ITV Director of Television Peter Fincham warned that binge watching erodes the "social value" of television as there are fewer opportunities to anticipate future episodes and discuss them with friends.[8] Research conducted at the University of Texas at Austin found binge television watching is correlated to depression, loneliness, self-regulation deficiency, and obesity. "Even though some people argue that binge-watching is a harmless addiction, findings from our study suggest that binge-watching should no longer be viewed this way," the authors conclude.[9]
References
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