Abby Jimenez

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Abby Jimenez
Nationality Philippines
Occupation Advertising
Organization Publicis JimenezBasic
Spouse(s) Ramon Jimenez, Jr.,
Philippine tourism secretary
Children Sassa Jimenez,
fashion designer
Relatives Ramon T. Jimenez
father-in-law
prominent labor lawyer
Awards Ad Agency
of the year (2007)[1]

Abby Jimenez is an advertising executive in the Philippines.

She was a chairman of Publicis JimenezBasic (sometimes Jimenez Basic),[2] an advertising agency in the Philippines.[3] She and her husband Monet Jimenez were featured on the cover of Adobo Magazine in February 2009.[4] Her firm Publicis JimenezBasic with 120 employees[5] managed advertising accounts for Philippine brands such as Decolgen,[6] Jollibee,[7] Skyflakes, and Lucky Me,[8] and for clients such as Unilab,[9] Greenwich Pizza,[10] and Manila Bulletin.[11] In 2011 her husband Ramon Jimenez, Jr. was chosen to be the tourism secretary for the Philippines.[12][13]

Her firm handled public advocacy campaigns including one to encourage Philippine families to eat meals together.[14] Jimenez and her husband began a firm helping clients with media and marketing issues entitled Woo Consultants.[15] She was a judge for advertising awards including the Tambuli Awards sponsored by the University of Asia and the Pacific.[16] She spoke at industry conferences.[17] In 2007, her agency was named Agency of the Year.[1][5]

She is the mother of Philippine fashion designer Sassa Jimenez.[18]

References

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