Pacific Equity Partners

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Pacific Equity Partners
Proprietary limited company
Industry Private Equity
Founded 1998
Founder Simon Pillar,
Rickard Gardell,
Paul McCullagh,
Tim Sims
Headquarters Sydney, Australia
Products Private equity funds, Leveraged buyouts
Total assets AUD 5.6 billion

Pacific Equity Partners (PEP) is an Australasian private equity investment firm focusing on leveraged buyout and growth capital transactions primarily in Australia and New Zealand. PEP invests across a broad array of industries and will invest in turnaround and growth capital transactions.

PEP is based in Sydney, Australia and was founded in 1998 by Simon Pillar, Rickard Gardell, Paul McCullagh and Tim Sims. The majority of the firm's founders originally worked together at consulting firm Bain & Company.

The firm has approximately AUD 5.8 billion of capital under management and was among the 50 largest private equity firms.


On the 11th of September 2015, PEP purchased New Zealand health company Manuka Health for a reported $110 million (NZD).[1]

Among the firm's most notable investments are Hoyts (sold to Wanda Cinemas in 2015),[2] REDgroup Retail (Angus & Robertson, Whitcoulls, Borders Pacific Region, defunct in 2011), Independent Liquor (sold to Asahi Breweries in 2011),[3] Godfreys, Griffin's Foods (acquired from Danone in 2006 and sold to Universal Robina in 2014),[4] Frucor (sold to Suntory in 2008), Peters Ice Cream (sold to R&R Ice Cream in 2014) and Tegel Foods (acquired in 2005 from Heinz and sold to Affinity Equity Partners in 2011).[5]


  2. Hoyts to be sold to private equity group. Australian Broadcasting Corporation, 24 September 2007
  3. Asahi to Buy New Zealand Liquor Company. New York Times, 18 August 2011
  4. "Pacific Equity buys Griffin's Foods". The Age. Melbourne. 1 April 2006.<templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>
  5. Pacific Equity Mulling Options for Tegel Foods. New York Times, 20 August 2010

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