Kyle Craven
Kyle Craven (born 1989, Cuyahoga Falls, Ohio), commonly known by his Internet nickname "Bad Luck Brian", is an American Internet celebrity known for his ubiquitous photo posted on Reddit in 2012 which quickly became a popular meme.[1]
Craven's popularity originated from his high-school yearbook photo posted to the social news website Reddit by his friend Ian Davies on January 24, 2012 at 2:15 UTC.[2] It quickly became a popular Image macro on social media networks like Facebook and Twitter, and was turned into t-shirts, stuffed animals and novelty items sold by Walmart and Hot Topic. Volkswagen, and others companies paid to use his pictures in their advertising campaigns.[3] Craven works for his father's construction business building churches.[4][5]
References
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