Pocket (application)

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Pocket
170px
Developer(s) Read it Later, Inc.
Initial release 2007
Platform OS X, Windows, iOS, Android, Windows Phone, BlackBerry, Kindle Fire, Kobo, web browser[1]
Type Online bookmarking, saving articles for later reading
License Freemium
Alexa rank 828 (as of April 2016)[2]
Website getpocket.com

Pocket, previously known as Read It Later, is an application and service for managing a reading list of articles from the Internet. It is available for OS X, Windows, iOS, Android, Windows Phone, BlackBerry, Kobo eReaders, and web browsers.[3] The application was originally intended only for desktop computers.[4]

Functions

The application allows the user to save an article or web page to the cloud for later reading. The article is then sent to the user's Pocket list (synced to all of their devices) for offline reading. Pocket removes clutter from articles and allows the user to adjust text settings for easier reading.

History

Pocket was introduced in August 2007 as a Mozilla Firefox browser extension, named Read It Later by Nathan (Nate) Weiner.[5] Once his product was used by millions of people, he moved his office to Silicon Valley. Four other people then joined the Read It Later team. Weiner's intention was to have the application be like a TiVo for web content and giving users access to that content on any device.[6]

Read It Later obtained venture capital investments of US$2.5 million in 2011 and an additional $5.0 million in 2012. In addition to some unnamed angel investors, funds came from Foundation Capital, Baseline Ventures, Google Ventures, and Founder Collective.[6]

Initially a free and a paid version - including additional features - of the Read It Later app were available. After the rebranding to Pocket, all paid features were made available in a free and advertisement-free app. In May 2014, a paid subscription service called Pocket Premium was introduced, adding server side storage of articles and more powerful search tools.[7]

Firefox integration

In June 2015, Pocket integration was added as a default feature to the Mozilla Firefox web browser, via a toolbar button and link to a user's Pocket list in the bookmarks menu. The integration was controversial, as users displayed concerns for the direct integration of a proprietary service into the open source program that, unlike traditional extensions for Firefox, cannot be completely disabled without editing advanced settings. A Mozilla spokesperson stated that the feature was meant to leverage the service's popularity among Firefox users, and clarified that all code related to the integration was open source.[8][9]

Userbase

The application has 17 million users[10] and 1 billion saves (both as of September 2015).[11] Some applications, such as Twitter, Flipboard, and Google Currents use Pocket's API.[3] Pocket was listed among Time's 50 Best Android Applications for 2013.[12]

Reception

Kent German of CNET said that "Read It Later is oh so incredibly useful for saving all the articles and news stories I find while commuting or waiting in line."[13] Erez Zukerman of PC World said that supporting the developer is enough reason to buy what he deemed a "handy app".[14] Bill Barol of Forbes said that although Read It Later works less well than Instapaper, he said that "it makes my beloved Instapaper look and feel a little stodgy."[15]

In 2015, Pocket was awarded a Material Design Award for Adaptive Layout by Google for their Android application.[16][17]

However, many long-time users of Firefox are very annoyed that Mozilla forced Pocket into their systems, without asking them, and without giving them any option to decline to have it.[18] Mozilla has responded to the critics by defending their decision and stating that they've "gotten lots of positive feedback about the integration from users".[8]

See also

References

  1. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  2. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  3. ↑ 3.0 3.1 Lua error in package.lua at line 80: module 'strict' not found.
  4. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  5. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  6. ↑ 6.0 6.1 Lua error in package.lua at line 80: module 'strict' not found.
  7. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  8. ↑ 8.0 8.1 Lua error in package.lua at line 80: module 'strict' not found.
  9. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  10. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  11. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  12. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  13. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  14. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  15. ↑ Lua error in package.lua at line 80: module 'strict' not found.
  16. ↑ Fulcher, Rich (2015). "Material Design Awards". Google Design. Retrieved October 6, 2015.
  17. ↑ Raphael, J.R. (May 29, 2015). "Material Design, 1 year later: How Pocket and Pocket Casts conquered Google's vision". Computerworld.
  18. ↑ Lua error in package.lua at line 80: module 'strict' not found.

External links

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